In the 1940's in London, England it was most unusual for women to run companies. Not taking any notice of this, Elizabeth declared her commitment to sharing her remarkable skin care secret with people everywhere. Elizabeth launched her own skin care treatment line to share the secret formulation she had created.
On the strength of her miracle blend, Torricelumn™, and her own determination and perseverance, Elizabeth evolved the company from a home-based business to a multi-million dollar global corporation.
The company’s mission is to "Do It Better". Elizabeth Grant Skin Care is focused on exceptional quality that is inspired and internationally recognized. This quality and recognition is achieved through customer satisfaction. To produce the best quality skin care and cosmetics, always stay at the forefront of innovation, and embrace the family values and care for the community that this company has been built upon.
The Story Behind Elizabeth Grant Skin Care
Elizabeth Grant International Inc. is a 70+ year old Canadian Skin Care company focused on producing the most highly advanced luxury skin care products. Elizabeth Grant Skin Care continues to evolve, but one thing remains the same; every skin care product includes powerful Torricelumn™, a proprietary and exclusive anti-aging compound– a blend of vitamins, proteins, botanicals and anti-oxidants that penetrate deep into the skin helping to restore skin’s essential moisture, stimulate the look of collagen and elastin production and help restore the appearance of younger looking skin.
Elizabeth Grant started her multi-million dollar beauty empire in the UK in the 1940’s. At the time, Elizabeth was working as a make-up artist at Elstree Studios in London. She worked on many famous faces including: Vivian Leigh, Sean Connery, Robert Taylor, and Noel Coward. Soon many of Elizabeth’s clients were begging for her Skin Care secrets. Elizabeth realized she had miracle ingredient. She refined her formulation and called it Torricelumn™. In 1948, at a time when it was very unusual for women to start their own business, Elizabeth founded her Skin Care company. Her revolutionary products debuted at select luxury retailers such as Selfridges in London.
Elizabeth Grant Skin Care has become a family affair. In 1995 Elizabeth’s Daughter-In-Law, Marion Witz joined the company as President and moved the growing cosmetic company to Toronto, Canada. She has grown the company from a home-based business to an international success, and has been honoured with Profit Magazine’s W100 Award for Canada’s Top Women Entrepreneurs several years in a row. Margot Grant Witz, Elizabeth’s Granddaughter joined the company in 2003 and has worked with her Mother and Grandmother to continue developing and expanding Elizabeth Grant Skin Care to appeal to a wider audience. She evolved the logo from the classic cursive EG, and initiated a redesign of the packaging. She works very closely with product development and has injected the brand with a new customer base and has resulted in a product that is often heralded as a ‘beauty favourite’ by top editors around the world.